What is IP?
Intellectual property(IP) are the legal rights an individual, businesses have over their creative works or inventions.
Traditional IP is something which is controlled by intermediaries causing lack of privacy and control and having to pay fees for exchanging IPs.
Just think paying fees and compromising privacy for transferring your creative work lol 
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This is why we need “STORY PROTOCOL”.
They are building programmable IP on blockchain that aims to remove that middleman helping users to monetize, exchange IP with privacy and earn royalties for their creative works.
Apart from their core idea,
- They have good funding
- Good backers like A16z
- Transparent team.
Thankyou for reading.
I would love to know what your opinion on this.